The market for sport broadcasting is growing rapidly. Solidsport, the largest sport streaming platform in Northern Europe, is now raising €2.3 million to fund a European expansion and meet the increasing demand of sport streaming.
“The interest of sport broadcasting, on all levels, exceeded all our expectations during 2020”, says Tobias Thalbäck, CEO of Solidsport.
After successful launches in Sweden and Finland, Solidsport is in the front seat as the market leading platform for sport broadcasting in Scandinavia, with over 43 000+ broadcasted sporting events during 2020. From grassroots to the major leagues.
A success story built on the vision of making it possible for all clubs and teams to broadcast sport live – on all levels – in a simple but professional way.
2020 was a global challenge for all sports, because of the ongoing pandemic and the restrictions that have followed with it. Very tough audience restrictions, enormous financial losses and accelerated digitalisation of society, has made sport streaming on all levels and new innovative ways of creating revenue online a critical question for the sport industry.
Reaches €3M turnover and 1,000,000 users
2020 was a challenging year for all sports, especially on grassroots level which has been completely shut down for long periods. Nevertheless, Solidsport managed to reach a record turnover of €3 million while passing the milestone of 1,000,000 users.
“The interest in live sports exceeded all our expectations in 2020. As soon as there was an opportunity to practice sports and play games, we have seen a strong demand for live broadcasts. We are also confident that this will continue in 2021 and onwards”, says Tobias Thalbäck, CEO of Solidsport.
Secures €2.3 million investment to increase development rate
Solidsport is now raising €2.3 million to continue to increase the pace of their product development and at the same time prepare the company for a major international expansion on a billion-dollar market.
Among the new investors are Gustaf Rentzhog, President and CEO of Söderberg & Partners, and investor Robert Bexell, who now joins the founders and Telia as a partner in the company.
“Our business model is proven and has already generated €4.3 million to thousands of clubs and teams around Scandinavia. Now we want to continue to develop our existing partnership in Sweden and Finland at the same time as we intend to take Solidsport further out in Europe”, Thalbäck says.
Free to broadcast – generates revenue like Netflix
It’s completely free and unlimited to broadcast sport on Solidsport. In addition to that, the platform also offers a complete payment system that makes it easy to create revenue from the broadcast. Teams, clubs and events can charge their viewers with pay per view, date customised access tickets or a monthly supporter subscription. All revenue is shared between Solidsport and the broadcasting team, club or event.
The monthly supporter subscription works just like Netflix or similar payment services. Anyone who becomes a monthly supporter will have access to all content produced by the team or an club you choose to support.
About Solidsport
Solidsport was founded with the vision to enabe all sports to broadcast their sport live. At all levels. With the help of live sports at all levels, Solidsport wants to convey excitement and joy while creating new revenue for sport. With our services, we also want to contribute to the development of players and coaches, inspire more to sport and at the same time contribute to a better society where more people move and more people are healthy.
