Solidsport is a great way to broadcast games and at the same team make money to the team. Since the start Solidsport has generated more than 5 000 000€ in income for all clubs and teams using the platform in Scandinavia and across Europe. All revenue comes from either single purchases or by viewers that becomes Monthly Supporters on the team channel.
But the money will not come by itself. Even if Solidsport is easy to use, you will need to put some effort in to start creating revenue on your channel. First of all, you have to deliver good broadcasts. Secondly, you have to succeed in reaching out to your fans and letting them know your games will be broadcasted. If you succeed with this you will have great opportunities to be successful.
This is the final part of our Streaming School. Here is our best advice on how to maximize revenue on your broadcasts.
Spread the word
How can someone find your broadcast? They can’t if you don’t tell them how. In order for your fans to be able to find your broadcasts you must show them way. Now you can start thinking on how to answer this question; how do I reach tem?
How do you reach your audience?
Start by answering this question; who might be interested in watching your games? We believe that parents, grandparents and other relatives to the players and leaders in the team have a great interest in being able to watch your games. These are the ones you should focus on informing in the first place.
…don’t forget the opposing team
We also believe that the opposing team’s parents and relatives are interested in being able to see when you play against that team, so don’t forget to inform them as well. It will definitely help you generate revenue on your broadcasts. Usually it’s enough to send an email to a team leader of the opposing team and ask them to share a link to the game broadcast on their social channels.
Share your games on your website (New feature!)
We also recommend to “embed” your upcoming broadcast on your website using our new and awesome game widget. With the help of the game widget, all games are automatically displayed on your website as soon as you have posted them on your Solidsport channel. Each game also contains a link that links to the broadcast itself.
If you want more information on how to embed your games, watch the video below.
Get followers on your channel
Monthly supporters give you current income to the team or club and they are probably one of your most loyal supporters. Then of course others may also be interested in following your team and buying games from time to time. Due to this, each channel has a follow function. Encourage everyone on the team, their parents and relatives to follow your Solidsport channel. All followers receive an email and notifications from the Solidsport App every time you publish new content on your channel. Completely automatically. It is also an important key for you to make money for the team.
Share articles on your channel
Many followers on a channel also open up for another way to communicate with your viewers and supporters.
You can then effectively reach out with news to your viewers by sharing an article on the channel, which is then sent out as a notice to your followers. You do this easily via admin-> settings-> channel-> content.
For more information on how to create an article, watch the video below.
How to invoice Solidsport
Once you have started broadcasting on Solidsport you will quickly see that money comes in on your channel. By going in to the admin section and then “Store” you can see all transactions made on your Solidsport channel. Under the tab “Invoicing” you can then see the current amount that the team can invoice Solidsport for the revenue generated from the live broadcasts. Finally, as soon as you have invoiced Solidsport and received the money, the account will be reset to zero.
For more information on how the team can invoice Solidsport, see the video below.
Present the Solidsport app
Solidsport has a viewer app that makes it even easier to follow your team. Make sure to tell your users to download the Solidsport app. Everyone who follows will receive a notice every time something new happens on your channel. The Solidsport app is available for download as well App Store and Google Play for free.
Below you can see suggestions for texts you can use when you communicate with parents or the team you meet in your next match.
Example of email sent to the opposing team
Subject: Live broadcast of tomorrow’s match on the Home Team’s IP
On Saturday 15 April at 9.00 we play a game that will be broadcasted. We welcome players and leaders but hope that parents and relatives respect the ban on not seeing the game on site.
We instead offer you the opportunity to watch the match online on our Solidsport channel: Link to channel
Do you also want to make it possible for parents and relatives to follow your games at a distance.
Your team name
All parts of the Streaming School
Part 1 – How to get started with Solidsport
Part 2 – The main features of Solidsport
Part 4 – How to max out your live stream
Part 5 – How to make money for the team